Posts Tagged ‘ advertising ’

The Inflation Reduction Act and Tax Credits

Jan 11th, 2023

Over the past 30 years, I have seen a lot of ups and downs. Just when I thought I had seen it all, COVID-19 came. The past three years have been some of the most interesting I’ve ever experienced in the door and window business, but, as usual, they have brought the creativity of our […]

RESCON Outlines Steps to Boost Number of Construction Skilled Trades

Jan 13th, 2022

Government programs and supports, advertising potential opportunities, and focusing on retention are three sources construction employers can lean on to recruit workers for skilled trades, says Andrew Pariser, vice president at the Residential Construction Council of Ontario (RESCON). In a recent RESCON press release, Pariser, who was one of three youth advisors appointed in August […]

Can My Ads Get More Leads?

Oct 29th, 2013

Replacement door and window companies could expect 10 leads or more from a $2,500 advertisement just 10 years ago. An average lead might cost about $200. Many of us are finding the return on the same $2,500 advertising investment has dropped to less than two leads at a cost of more than $1,250 per lead. […]